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Faking Google Page Rank?

I was with Jerry West at Webmaster World in Las Vegas when I first heard about faked Page Rank. It turns out that it was a relatively OLD scam, but one that had somehow escaped my knowledge! (See, I’ve told you repeatedly that I still learn new things every...

Searchfest 2007 is Over

Portland Oregon’s Searchfest 2007 is now one for the history books, and by any measure, it was a resounding success. With nearly 250 attendees, this was the largest search event ever held in Oregon to my knowledge. Our goal was to really put Portland on the map...

Upgrade Your WordPress Now

If you are running WordPress version 2.1 you’re likely fine, but if you upgraded in the last few days, it’s time to patch a WordPress security hole asap. It’s always important to stay up to date, and add yourself the the mailing list for any open...

How to Use a Search Engine

Someone just sent me an email about a search engine article I wrote in 1998. It was a short article where I tried to explain what a search engine was, and how to use one. Funny enough, their question was similar to the one that sparked the original article. Like most...

Win Tickets to SearchFest on March 7th

Next Wednesday, Searchfest 2007 will take place at Portland Oregon’s World Forestry Center. Plenty of search marketing experts, will speak in two separate tracks, about various topics. If you’ve already bought your tickets, then good for you, and I hope to...

How to Make a Crappy CMS

Want to make a crappy Content Management System that nobody will want to use? Let me tell you some basic steps that you cannot skip if you want to be in the running for the worst possible product for your users…   Do not use anything “open...

SEO Magic Bullets

I’ve finally decided what I’m going to talk about in my portion of SearchFest on March 7th. From 10:45 to Noon, in Miller Hall, at Portland’s World Forestry Center, I’ll be sharing an SEO Basics session with Stanford Davis, of Straight On...

My Google Results are Different Than Yours

You, me, and the guy next door now all see different search results in Google. That is, assuming we’ve all “signed in” to our Google home page, or used the news reader, checked our Gmail account, Google Maps, or any of the other Google services many...

Keyword Research So Easy, it’s almost like cheating

If you’re a search engine marketer, then you know that good keyword research is the foundation of any successful campaign. Whether for trying paid or organic serps, you have to target the right phrases with your pages and your ads, or all of your efforts may be...