I post at SearchCommander.com now, and this post was published 17 years 5 months 6 days ago. This industry changes FAST, so blindly following the advice here *may not* be a good idea! If you're at all unsure, feel free to hit me up on Twitter and ask.
Google created the custom search engine to allow site owners to easily add a search box to their websites, but it also allows you to do a couple of other things.
You get to choose what websites you want to be included in the search engine. You can invite others to participate and contribute to the search engine. Finally, you can even prioritize your search results in your custom search engine.
Google has even added additional information to their blog on branding the search engine with your own look and feel.
Branding the Google search engine – part 1
Branding the Google search engine – part 2
It’s a pretty slick system and very easy to get started, and I just completed the entire process in under 10 minutes.
I decided to create my own search engine that would only include websites that I already know, trust and use on a regular basis for information about search engine marketing.
You can see and use the actual search engine that I’ve created here and I will likely add it to my site as well. Thanks Google for another nifty tool…