Look how old this is! I post at SearchCommander.com now, and this post was published 16 years 3 months 28 days ago. This industry changes FAST, so blindly following the advice here *may not* be a good idea! If you're at all unsure, feel free to hit me up on Twitter and ask.
This website is for a nutritional supplement designed to help people with anxiety and stress relief products. This video is under five minutes and points out some fundamental problems, summarized here…
The reality is that with only a 13 page website, and only 6 of them showing up much in Google at all, it’s going to be difficult to be considered an authority in your field. Here is the summary of what I point out in the video…
1. Basic SEO fundamentals need to be followed –
Currently the site has duplicate title tags, duplicate description tags, incorrectly formatted meta keyword tags (use of the | character like the title), no H1 or H2 tags, and undefined “alt” tags.
2. I also see no static sitemap, and your robots.txt file is incorrect – it should say this – Sitemap: http://www.sociatropin.com/sitemap.xml instead of pointing back to itself.
However, the actual sitemap .xml file is incorrect as well, lacking any particular URLs, and pointing back into your own local computer documents and settings file.
3. They also seem to be lacking the volume of content required for decent visibility comparative to the competition
4. (Not in the video) the site renders both with and without the www. presenting canonical problems
Nice Info ..!!!
Yikes, what a mess that site is. They need a lot of work!
This was a great video on analyzing a website. Thanks for tearing this website apart. It will definitely help us to avoid those easy to make mistakes that a lot of us tend to make.
Again…Thanks!
Melvin Perry
I have been searching for a SEO analysis video since a month and thanks for sharing it with us. Right after writing this comment, I shall be looking for those “10 factors” which we should consider before starting a project.
Even though this article was written 2.5 years ago, the truth in it is still viable and correct today. SEO is very important for businesses getting their website found and for relevant info to get in the hands of the web surfers. Great job on the 5 Minute SEO Review!
With so many websites vying for space it is only a matter of time before the search algorithms will be rewritten to improve the internet and make it even more relevant. Even Google is getting shoddier now; I’ll go to them if I want to read link building articles or amuse myself with their autocomplete fail.