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I post at SearchCommander.com now, and this post was published 18 years 5 months 26 days ago. This industry changes FAST, so blindly following the advice here *may not* be a good idea! If you're at all unsure, feel free to hit me up on Twitter and ask.

For many websites, this past week was a rough one on Google.

I’ve personally seen complete websites disappear and reappear from the results. I’ve seen some titles and descriptions appear differently in the listings than they are on the page.

My own site was not unaffected, and took a rankings drop, but now seems to have stabilized back to it’s number one position for “internet consultant”. 

Of course I expect that to  bounce around, but that doesn’t mean I’m immune to panic any more thne you are.

My own consultant /guru, Jerry West, of http://www.webmarketingnow.com has reported the following strange behavior this past week in his newsletter:

  • banned sites reappear, disappear, reappear and then disappear again
  • page saturation numbers bouncing at a rate that seems hourly
  • supplemental results growing, dumping, growing, dumping, etc.
  • title tag of home page displaying title from DMOZ, then reverting to title on the page
  • results in the SERPs bouncing like a ping pong ball
  • deep crawl on May 12th
  • (Web Marketing Now runs over 200 test domains on multiple servers, and is one of my  premier sources for both factual and theoretical information regarding the search engines)

    So what is going on? Is it really some new algorithm at Google, or is it just a quirk?  

    I’m sure it’s just a quirk. Google’s not talking, and nobody has even admitted there’s a problem yet.  In their never ending battle to clean up the serps of spam websites, this is just another bump in the road.

    Stick to your game plan, and do NOT make any drastic changes to your site in a panic.  

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